How to cope with Qatar World Cup and not die trying: suggestions for companies

Global phenomena take place regularly and they alter the normal course of daily situations and the fulfillment of responsibilities. They are large-scale events like the Qatar World Cup that catch the attention of the worldwide population every certain period of time and modify the routine temporally. This also has an impact on work development, such

Nicolas Castro October 19, 2022

Global phenomena take place regularly and they alter the normal course of daily situations and the fulfillment of responsibilities.


They are large-scale events like the Qatar World Cup that catch the attention of the worldwide population every certain period of time and modify the routine temporally. This also has an impact on work development, such as working time management and execution within the enterprise. Working spaces must take into account some essential aspects in order to cope with these events in the best way possible and encourage their employees to continue working on their projects.

No matter if it is a remote or in-person modality, companies must deal with the challenge of an internal reorganization so they can provide alternatives to comply with the ongoing projects in a flexible way during these spectacles. Both remote and in-person teams have to suggest different ideas which allow to create or strengthen the business culture in order also to avoid a decrease in the productivity of their talents during this period.

The 2022 World Cup is coming and it is interesting to focus on it because of its geographical, economic, and political importance, as well as on what it provokes in every person, considering its values, motivations, and interests.

An encounter among various national football teams which are made up of members who belong to different nationalities; the presence of a huge audience and fans coming from all over the world who invest their energy and resources for getting there; football chants that every team feels represented by; flags waving everywhere, among others features of this championship, are relevant when thinking also about the companies.

 

 

  • How is it possible to integrate talents and promote the values work team without putting aside leisure?
  • How can we set up a virtual space for employees to share recreational activities that allow them to know each other going beyond geographical limits?
  • Which are the most adequate measures to increase the freelancers’ performance and the deadlines and tasks compliance taking into account the worldwide distraction caused by this sport celebration?

Aiming at collaborating with businesses given the need of revising the working schemes, this article offers answers to the questions above.

It is certain that the World Cup turns on passion, emotions, and enthusiasm in people and there is a great interest in being part, either attending the matches or watching them on the screens. Avoiding the lack of focus and the efficiency decrease of remote talents requires coming up with some measures that make possible their temporary adaptation during this celebration.

Let’s share some useful strategic actions that we will roll out in The Flock when negotiating the working guidelines while finding a balance:

  1. Revise and modify the project stages. Extend deadlines: both coordination and cooperation among freelancers are crucial even during these distracting events.
  2. More flexibility, so they can have more available time to attend a certain match or watch it when the national team they support is playing.
  3. Promote virtual gathering spaces for those who prefer to watch the matches together with other fans and share a leisure moment. 
  4. Make marketing advertising campaigns via e-mail where useful information about talents’ personal and working development is provided. The World Cup and other cultural and sports phenomena are important as they show worldwide points of view, objectives, and choices that allow each team and its members to build their own path. It is beneficial that employees have the chance to chat and learn together with professionals who provide tools to boost these aspects of their lives in a constructive and optimistic way.
  5. Set up teams to create interactive games (gambling) for employees to participate in and with real games for winners: providing relaxing and leisure environments that lead to empathy and solidarity but also to self-care and self-defense.
  6. Suggest integration activities among those who make up the work team, promoting working productivity: the idea is to create a solid bond based on mutual support among employees. Empathy, listening, and collaboration are key to fulfilling the planned tasks.
  7. Reflect on inclusion, diversity, and acceptance of differences within the organization, considering the regulations and prohibitions that the host country imposes in relation to religion and sexual orientation or gender identity.

It is essential that freelancers have the chance to relate and integrate their personal life with the working dynamics (without mixing them), as they can come up with innovative solutions without quitting their leisure activities. This takes to an increase together with development among talents and their projects.

Although all the enterprises should consider this event on their agenda, those who work remotely are the ones who make a greater joint effort, due to time independence, asynchronous work, and places from where talents are involved but, at the same time, they obtain more significant benefits.


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